Co-Manager

The problem

Small businesses know Instagram drives sales, but a social media manager is out of reach and doing it yourself means planning, shooting, captioning, posting and answering DMs every single day. Generic AI writers only solve the caption — and they invent facts, sound nothing like the brand, and still leave the owner to publish and reply by hand.

Our approach

• 01

  Built an autonomous content loop: the agent plans the week, picks the right photo for each idea, turns photos into reels and branded graphics, and publishes at the best time — with a heads-up before each post and a one-tap hold.

• 02

  Grounded every word in the business: a three-minute onboarding captures what they sell, who it's for, how they talk and what must never be said, and captions and replies draw only on facts the owner has provided.

• 03

  Automated the inbox: comments and DMs get on-brand replies, price lists go out to people who ask, and anything that needs a human is flagged instead of guessed.

• 04

  Closed the feedback loop with analytics and A/B tests whose lessons are remembered week over week, plus a morning brief and evening summary so owners stay in the loop without living in the app.

• 05

  Shipped it bilingual from day one — Arabic and English with full RTL — with team roles for editors and approvers, mobile approvals and monthly client reports for agencies.

Outcomes

• Set up once

  Three-minute onboarding, then it plans, publishes and answers on its own.

• Always in control

  Every post previewed in advance with a hold button; sensitive replies flagged for a human.

• Arabic + English

  Captions, replies and the whole app in both languages, with full RTL support.